50 percent of iPad 3 owners unhappy at launch of iPad 4
In case you missed it, one of the biggest stories to come out of Apple’s event on Tuesday was the launch of the iPad 4, less than six months after the iPad 3 was launched. Apple may have planned to announce the fourth-gen iPad alongside more illustrious announcements in the hope of glossing over that it had completely abandoned the iPad 3 and the many users who went and bought one. As I wrote, the iPad 4 announcement could kick start a dangerous precedent for Apple and its customer base.
According to a survey, almost half of the owners of an iPad 3 are disappointed with Apple’s decision to introduce its replacement just six months later. The survey, from Toluna QuickSurveys found that of 2000 online consumers in the United States, 45 percent were dismayed at the quick arrival of the fourth-gen iPad.
However it doesn’t seem to be affecting sales of Apple’s products with 14% of those surveyed saying they would ‘definitely buy‘ the new iPad Mini whilst 32% said they would ‘probably buy‘ the iPad Mini. The survey also found that around 30% of current iPad owners are likely to buy the iPad mini, which still represents a massive achievement for Apple.
As we’ve heard, the iPad Mini is set to launch in the UK with 4G LTE support. Initially available only via EE, the UK’s first 4G network which launches next Tuesday, it will also be compatible with rival 4G offerings from O2, Vodafone and 3 when they launch next year. Despite a large compatibility list, it seems that only 51% of those surveyed are willing to part with the extra cash for a WiFi + Cellular option and we’d expect this number to dwindle even further with future generations relying on internet tethering from their smartphone.